Month: February 2019

E-mails are the heartbeat of an effective marketing strategy, as they deliver the message directly to the client, no barriers, the ability to add a call to action and a high engagement rate. The first step in a successful e-mail...

Inbound marketing is a method of attracting, engaging and delighting people to grow a business that provides value and builds trust. Through the combining of several marketing channels the aim is to increase the reach of your brand and increase...

Omnichannel Experience A more holistic approach to marketing whereby instead of having varied website designs or marketing campaigns, a uniform experience will be served on all platforms. Using this channel experience, brands essentially become more visible. The importance of video...